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069 221 6943

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Innovative Special Projects

Executive and professional training

305 Glenwood Road, Faerie Glen, Pretoria, South Africa

069 221 6943

info@isptrainings.co.za

Advanced Communication Measurement

Communications and Public Relations|5 days|Classroom or live online

This advanced programme assumes delegates already work in the field. It goes past the basics into media relations, spokesperson training and the judgement calls that sit outside recognised crisis communication protocols. At this level the constraint is rarely knowledge. It is judgement under pressure, which matters because an organisation's reputation is now formed faster than its communications function can respond. Delegates leave able to work confidently with message development, interview technique and investor communication in their own organisation.

What delegates leave able to do

  • Bring message development into line with current good practice, measured against recognised crisis communication protocols
  • Explain interview technique to someone who does not do the work
  • Spot where investor communication is failing before it becomes a finding
  • Review issues management and say plainly whether it is working

What the course covers

  • Media relations
  • Spokesperson training
  • Message development
  • Interview technique
  • Investor communication
  • Issues management
  • Crisis communication

Who should attend

  • executives who face media
  • marketing managers
  • internal communication specialists
  • public relations practitioners
  • stakeholder relations officers

Fees

South AfricaR18 000
Elsewhere in Africa and the GulfUSD 1 800
Live onlineUSD 900

Per delegate, for the full 5 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.

Scheduled dates

12 to 16 Oct 2026KigaliUSD 1 800
30 Nov to 4 Dec 2026DurbanR18 000
4 to 8 Jan 2027Cape TownR18 000
8 to 12 Feb 2027JohannesburgR18 000
22 to 26 Mar 2027DubaiUSD 1 800
19 to 23 Apr 2027NairobiUSD 1 800
7 to 11 Jun 2027Port LouisUSD 1 800
12 to 16 Jul 2027KampalaUSD 1 800
16 to 20 Aug 2027LagosUSD 1 800
27 Sep to 1 Oct 2027OnlineUSD 900
1 to 5 Nov 2027DubaiUSD 1 800
29 Nov to 3 Dec 2027PretoriaR18 000

Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.

How to book

Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.

Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)