Channel and Distributor Management for Managers
3 days|Delivered on request
This programme is for the person accountable for the work rather than the person doing it. It covers service standards and service level design from the position of someone who must review, approve and answer for the output. Managers carry this because sales teams are frequently trained on the product and never on the conversation, and the accountability does not delegate cleanly. Delegates leave able to work confidently with proposal writing, customer journey mapping and sales forecasting in their own organisation.
What delegates leave able to do
- Spot where proposal writing is failing before it becomes a finding, measured against the Consumer Protection Act
- Explain customer journey mapping to someone who does not do the work
- Improve sales forecasting within their own organisation
- Review customer retention and say plainly whether it is working
What the course covers
- Service standards
- Service level design
- Proposal writing
- Customer journey mapping
- Sales forecasting
- Customer retention
- Needs analysis
Who should attend
- contact centre team leaders
- sales representatives
- branch managers
- sales managers
- client relationship managers
