Channel and Distributor Management for Non-Specialists
2 days|Delivered on request
Channel and Distributor Management for Non-Specialists is built for delegates who need to be useful in this area quickly. It starts at first principles and works through service recovery and complaint handling without assuming prior specialist training. The programme exists because service recovery is usually the moment that decides whether a customer stays, and because capability in this area is usually built on the job with no structure behind it. Delegates leave able to work confidently with key account management, upselling and cross selling and proposal writing in their own organisation.
What delegates leave able to do
- Improve key account management within their own organisation, measured against the Consumer Protection Act
- Review upselling and cross selling and say plainly whether it is working
- Spot where proposal writing is failing before it becomes a finding
- Bring negotiation in sales into line with current good practice
What the course covers
- Service recovery
- Complaint handling
- Key account management
- Upselling and cross selling
- Proposal writing
- Negotiation in sales
- Service standards
Running soon, if you need a date
This programme runs on request. These are scheduled now and open for registration.
Who should attend
- branch managers
- customer service managers
- sales managers
- client relationship managers
