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069 221 6943

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Innovative Special Projects

Executive and professional training

305 Glenwood Road, Faerie Glen, Pretoria, South Africa

069 221 6943

info@isptrainings.co.za

Customer Data and Segmentation Reporting and Analytics

Customer Experience and Sales|3 days|Classroom or live online

Customer Data and Segmentation Reporting and Analytics focuses on the measurement layer: what to count, what it means and how to present it. Delegates work through sales forecasting and telephone and contact centre skills and the reporting built on top of them. The reporting layer matters because sales teams are frequently trained on the product and never on the conversation. Delegates leave able to work confidently with customer journey mapping, consultative selling and pipeline management in their own organisation.

What delegates leave able to do

  • Improve customer journey mapping within their own organisation, measured against consultative selling methodology
  • Review consultative selling and say plainly whether it is working
  • Make a decision about pipeline management without waiting for a specialist
  • Put needs analysis on a footing they can defend to a reviewer

What the course covers

  • Sales forecasting
  • Telephone and contact centre skills
  • Customer journey mapping
  • Consultative selling
  • Pipeline management
  • Needs analysis
  • Proposal writing

Who should attend

  • branch managers
  • client relationship managers
  • customer service managers
  • key account managers

Fees

South AfricaR13 000
Elsewhere in Africa and the GulfUSD 1 500
Live onlineUSD 900

Per delegate, for the full 3 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.

Scheduled dates

2 to 4 Nov 2026OnlineUSD 900
11 to 13 Jan 2027DurbanR13 000
15 to 17 Feb 2027Port LouisUSD 1 500
29 to 31 Mar 2027Dar es SalaamUSD 1 500
3 to 5 May 2027DubaiUSD 1 500
7 to 9 Jun 2027NairobiUSD 1 500
19 to 21 Jul 2027AccraUSD 1 500
23 to 25 Aug 2027Dar es SalaamUSD 1 500
4 to 6 Oct 2027WindhoekUSD 1 500
1 to 3 Nov 2027PretoriaR13 000
29 Nov to 1 Dec 2027OnlineUSD 900

Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.

How to book

Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.

Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)