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Innovative Special Projects

Executive and professional training

305 Glenwood Road, Faerie Glen, Pretoria, South Africa

069 221 6943

info@isptrainings.co.za

Artificial Intelligence in Campaign Planning

Communications and Public Relations|3 days|Classroom or live online

This programme examines how the practice is shifting, and what delegates should adopt, adapt or ignore. It works through press release writing and social media strategy as they stand today and where they are heading. The shift is worth understanding because internal communication failures surface later as engagement and retention problems. Delegates leave able to work confidently with spokesperson training, stakeholder mapping and media relations in their own organisation.

What delegates leave able to do

  • Take ownership of spokesperson training rather than escalating it, measured against stakeholder mapping methodology
  • Spot where stakeholder mapping is failing before it becomes a finding
  • Make a decision about media relations without waiting for a specialist
  • Bring speech writing into line with current good practice

What the course covers

  • Press release writing
  • Social media strategy
  • Spokesperson training
  • Stakeholder mapping
  • Media relations
  • Speech writing
  • Brand positioning

Who should attend

  • spokespeople and media contacts
  • public relations practitioners
  • executives who face media
  • internal communication specialists

Fees

South AfricaR13 000
Elsewhere in Africa and the GulfUSD 1 500
Live onlineUSD 900

Per delegate, for the full 3 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.

Scheduled dates

26 to 28 Oct 2026DurbanR13 000
30 Nov to 2 Dec 2026OnlineUSD 900
18 to 20 Jan 2027JohannesburgR13 000
8 to 10 Mar 2027DubaiUSD 1 500
5 to 7 Apr 2027NairobiUSD 1 500
10 to 12 May 2027JohannesburgR13 000
21 to 23 Jun 2027CairoUSD 1 500
26 to 28 Jul 2027GaboroneUSD 1 500
23 to 25 Aug 2027DurbanR13 000
11 to 13 Oct 2027LagosUSD 1 500
15 to 17 Nov 2027NairobiUSD 1 500

Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.

How to book

Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.

Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)