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069 221 6943

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Innovative Special Projects

Executive and professional training

305 Glenwood Road, Faerie Glen, Pretoria, South Africa

069 221 6943

info@isptrainings.co.za

Communication Measurement for Small and Medium Enterprises

Communications and Public Relations|3 days|Classroom or live online

Communication Measurement for Small and Medium Enterprises takes the discipline and works it through the constraints of this operating context, including investor communication, brand positioning and the compliance obligations that come with it. The sector framing is necessary because internal communication failures surface later as engagement and retention problems, and generic training rarely survives contact with the local rules. Delegates leave able to work confidently with content planning, interview technique and spokesperson training in their own organisation.

What delegates leave able to do

  • Spot where content planning is failing before it becomes a finding, measured against stakeholder mapping methodology
  • Put interview technique on a footing they can defend to a reviewer
  • Improve spokesperson training within their own organisation
  • Explain speech writing to someone who does not do the work

What the course covers

  • Investor communication
  • Brand positioning
  • Content planning
  • Interview technique
  • Spokesperson training
  • Speech writing
  • Campaign planning

Who should attend

  • marketing managers
  • executives who face media
  • communications managers
  • corporate affairs managers

Fees

South AfricaR13 000
Elsewhere in Africa and the GulfUSD 1 500
Live onlineUSD 900

Per delegate, for the full 3 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.

Scheduled dates

16 to 18 Nov 2026OnlineUSD 900
25 to 27 Jan 2027OnlineUSD 900
8 to 10 Mar 2027Cape TownR13 000
5 to 7 Apr 2027GaboroneUSD 1 500
3 to 5 May 2027KigaliUSD 1 500
14 to 16 Jun 2027DubaiUSD 1 500
26 to 28 Jul 2027DubaiUSD 1 500
23 to 25 Aug 2027Cape TownR13 000
4 to 6 Oct 2027KigaliUSD 1 500
8 to 10 Nov 2027PretoriaR13 000

Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.

How to book

Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.

Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)