Print this page or save it as a PDF to circulate internally.
Back to the course
Executive and professional training
305 Glenwood Road, Faerie Glen, Pretoria, South Africa
069 221 6943
info@isptrainings.co.za
Communication Measurement: Tools and Techniques
Communications and Public Relations|3 days|Classroom or live online
This is a hands-on programme. Delegates spend most of the time working through social media strategy and investor communication on live scenarios rather than listening to theory about them. The practical emphasis is deliberate: spokespeople are frequently appointed without ever having been trained, and reading about the method has repeatedly proved insufficient. Delegates leave able to work confidently with internal communication, brand positioning and crisis communication in their own organisation.
What delegates leave able to do
- Bring internal communication into line with current good practice, measured against stakeholder mapping methodology
- Take ownership of brand positioning rather than escalating it
- Spot where crisis communication is failing before it becomes a finding
- Review message development and say plainly whether it is working
What the course covers
- Social media strategy
- Investor communication
- Internal communication
- Brand positioning
- Crisis communication
- Message development
- Speech writing
Who should attend
- corporate affairs managers
- stakeholder relations officers
- marketing managers
Fees
| South Africa | R13 000 |
| Elsewhere in Africa and the Gulf | USD 1 500 |
| Live online | USD 900 |
Per delegate, for the full 3 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.
Scheduled dates
| 2 to 4 Nov 2026 | Durban | R13 000 |
| 25 to 27 Jan 2027 | Online | USD 900 |
| 1 to 3 Mar 2027 | Johannesburg | R13 000 |
| 29 to 31 Mar 2027 | Online | USD 900 |
| 3 to 5 May 2027 | Durban | R13 000 |
| 7 to 9 Jun 2027 | Harare | USD 1 500 |
| 26 to 28 Jul 2027 | Port Louis | USD 1 500 |
| 30 Aug to 1 Sep 2027 | Pretoria | R13 000 |
| 11 to 13 Oct 2027 | Kigali | USD 1 500 |
| 22 to 24 Nov 2027 | Online | USD 900 |
Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.
How to book
Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.
Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)