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Executive and professional training
305 Glenwood Road, Faerie Glen, Pretoria, South Africa
069 221 6943
info@isptrainings.co.za
Corporate Communication: Tools and Techniques
Communications and Public Relations|3 days|Classroom or live online
This is a hands-on programme. Delegates spend most of the time working through crisis communication and interview technique on live scenarios rather than listening to theory about them. The practical emphasis is deliberate: spokespeople are frequently appointed without ever having been trained, and reading about the method has repeatedly proved insufficient. Delegates leave able to work confidently with reputation measurement, campaign planning and speech writing in their own organisation.
What delegates leave able to do
- Review reputation measurement and say plainly whether it is working, measured against stakeholder mapping methodology
- Bring campaign planning into line with current good practice
- Spot where speech writing is failing before it becomes a finding
- Put internal communication on a footing they can defend to a reviewer
What the course covers
- Crisis communication
- Interview technique
- Reputation measurement
- Campaign planning
- Speech writing
- Internal communication
- Message development
Who should attend
- executives who face media
- marketing managers
- public relations practitioners
Fees
| South Africa | R13 000 |
| Elsewhere in Africa and the Gulf | USD 1 500 |
| Live online | USD 900 |
Per delegate, for the full 3 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.
Scheduled dates
| 5 to 7 Oct 2026 | Johannesburg | R13 000 |
| 9 to 11 Nov 2026 | Nairobi | USD 1 500 |
| 18 to 20 Jan 2027 | Pretoria | R13 000 |
| 1 to 3 Mar 2027 | Durban | R13 000 |
| 12 to 14 Apr 2027 | Cape Town | R13 000 |
| 24 to 26 May 2027 | Online | USD 900 |
| 12 to 14 Jul 2027 | Johannesburg | R13 000 |
| 9 to 11 Aug 2027 | Online | USD 900 |
| 6 to 8 Sep 2027 | Lusaka | USD 1 500 |
| 11 to 13 Oct 2027 | Johannesburg | R13 000 |
| 22 to 24 Nov 2027 | Cape Town | R13 000 |
Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.
How to book
Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.
Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)