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Executive and professional training
305 Glenwood Road, Faerie Glen, Pretoria, South Africa
069 221 6943
info@isptrainings.co.za
Digital Transformation in Communication Measurement
Communications and Public Relations|3 days|Classroom or live online
This programme examines how the practice is shifting, and what delegates should adopt, adapt or ignore. It works through campaign planning and community engagement as they stand today and where they are heading. The shift is worth understanding because spokespeople are frequently appointed without ever having been trained. Delegates leave able to work confidently with social media strategy, speech writing and brand positioning in their own organisation.
What delegates leave able to do
- Put social media strategy on a footing they can defend to a reviewer, measured against stakeholder mapping methodology
- Explain speech writing to someone who does not do the work
- Bring brand positioning into line with current good practice
- Improve investor communication within their own organisation
What the course covers
- Campaign planning
- Community engagement
- Social media strategy
- Speech writing
- Brand positioning
- Investor communication
- Issues management
Who should attend
- public relations practitioners
- spokespeople and media contacts
- corporate affairs managers
- marketing managers
Fees
| South Africa | R13 000 |
| Elsewhere in Africa and the Gulf | USD 1 500 |
| Live online | USD 900 |
Per delegate, for the full 3 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.
Scheduled dates
| 5 to 7 Oct 2026 | Durban | R13 000 |
| 23 to 25 Nov 2026 | Cape Town | R13 000 |
| 4 to 6 Jan 2027 | Kampala | USD 1 500 |
| 8 to 10 Feb 2027 | Pretoria | R13 000 |
| 22 to 24 Mar 2027 | Lagos | USD 1 500 |
| 10 to 12 May 2027 | Online | USD 900 |
| 14 to 16 Jun 2027 | Cape Town | R13 000 |
| 26 to 28 Jul 2027 | Lusaka | USD 1 500 |
| 6 to 8 Sep 2027 | Kampala | USD 1 500 |
| 25 to 27 Oct 2027 | Online | USD 900 |
Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.
How to book
Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.
Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)