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Executive and professional training
305 Glenwood Road, Faerie Glen, Pretoria, South Africa
069 221 6943
info@isptrainings.co.za
Event Communication for Non-Specialists
Communications and Public Relations|2 days|Classroom or live online
Event Communication for Non-Specialists is built for delegates who need to be useful in this area quickly. It starts at first principles and works through interview technique and speech writing without assuming prior specialist training. The programme exists because spokespeople are frequently appointed without ever having been trained, and because capability in this area is usually built on the job with no structure behind it. Delegates leave able to work confidently with message development, crisis communication and spokesperson training in their own organisation.
What delegates leave able to do
- Improve message development within their own organisation, measured against established corporate communication practice
- Review crisis communication and say plainly whether it is working
- Spot where spokesperson training is failing before it becomes a finding
- Put press release writing on a footing they can defend to a reviewer
What the course covers
- Interview technique
- Speech writing
- Message development
- Crisis communication
- Spokesperson training
- Press release writing
- Communication auditing
Who should attend
- stakeholder relations officers
- communications managers
- public relations practitioners
- corporate affairs managers
Fees
| South Africa | R10 000 |
| Elsewhere in Africa and the Gulf | USD 1 100 |
| Live online | USD 900 |
Per delegate, for the full 2 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.
Scheduled dates
| 9 to 10 Nov 2026 | Dar es Salaam | USD 1 100 |
| 11 to 12 Jan 2027 | Durban | R10 000 |
| 22 to 23 Feb 2027 | Windhoek | USD 1 100 |
| 29 to 30 Mar 2027 | Pretoria | R10 000 |
| 26 to 27 Apr 2027 | Kigali | USD 1 100 |
| 31 May to 1 Jun 2027 | Johannesburg | R10 000 |
| 12 to 13 Jul 2027 | Online | USD 900 |
| 16 to 17 Aug 2027 | Dubai | USD 1 100 |
| 20 to 21 Sep 2027 | Kampala | USD 1 100 |
| 8 to 9 Nov 2027 | Pretoria | R10 000 |
Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.
How to book
Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.
Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)