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069 221 6943

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Innovative Special Projects

Executive and professional training

305 Glenwood Road, Faerie Glen, Pretoria, South Africa

069 221 6943

info@isptrainings.co.za

Event Communication for Small and Medium Enterprises

Communications and Public Relations|3 days|Classroom or live online

Event Communication for Small and Medium Enterprises takes the discipline and works it through the constraints of this operating context, including social media strategy, spokesperson training and the compliance obligations that come with it. The sector framing is necessary because spokespeople are frequently appointed without ever having been trained, and generic training rarely survives contact with the local rules. Delegates leave able to work confidently with media relations, interview technique and communication auditing in their own organisation.

What delegates leave able to do

  • Make a decision about media relations without waiting for a specialist, measured against stakeholder mapping methodology
  • Review interview technique and say plainly whether it is working
  • Explain communication auditing to someone who does not do the work
  • Put speech writing on a footing they can defend to a reviewer

What the course covers

  • Social media strategy
  • Spokesperson training
  • Media relations
  • Interview technique
  • Communication auditing
  • Speech writing
  • Campaign planning

Who should attend

  • executives who face media
  • spokespeople and media contacts
  • corporate affairs managers
  • communications managers

Fees

South AfricaR13 000
Elsewhere in Africa and the GulfUSD 1 500
Live onlineUSD 900

Per delegate, for the full 3 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.

Scheduled dates

5 to 7 Oct 2026GaboroneUSD 1 500
16 to 18 Nov 2026DurbanR13 000
25 to 27 Jan 2027JohannesburgR13 000
8 to 10 Mar 2027DubaiUSD 1 500
19 to 21 Apr 2027HarareUSD 1 500
24 to 26 May 2027AccraUSD 1 500
28 to 30 Jun 2027OnlineUSD 900
2 to 4 Aug 2027KampalaUSD 1 500
6 to 8 Sep 2027DubaiUSD 1 500
18 to 20 Oct 2027Port LouisUSD 1 500

Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.

How to book

Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.

Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)