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069 221 6943

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Innovative Special Projects

Executive and professional training

305 Glenwood Road, Faerie Glen, Pretoria, South Africa

069 221 6943

info@isptrainings.co.za

Fundamentals of Campaign Planning

Communications and Public Relations|2 days|Classroom or live online

Fundamentals of Campaign Planning is built for delegates who need to be useful in this area quickly. It starts at first principles and works through content planning and spokesperson training without assuming prior specialist training. The programme exists because spokespeople are frequently appointed without ever having been trained, and because capability in this area is usually built on the job with no structure behind it. Delegates leave able to work confidently with reputation measurement, investor communication and crisis communication in their own organisation.

What delegates leave able to do

  • Spot where reputation measurement is failing before it becomes a finding, measured against stakeholder mapping methodology
  • Put investor communication on a footing they can defend to a reviewer
  • Improve crisis communication within their own organisation
  • Take ownership of stakeholder mapping rather than escalating it

What the course covers

  • Content planning
  • Spokesperson training
  • Reputation measurement
  • Investor communication
  • Crisis communication
  • Stakeholder mapping
  • Community engagement

Who should attend

  • public relations practitioners
  • corporate affairs managers
  • spokespeople and media contacts
  • marketing managers

Fees

South AfricaR10 000
Elsewhere in Africa and the GulfUSD 1 100
Live onlineUSD 900

Per delegate, for the full 2 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.

Scheduled dates

2 to 3 Nov 2026LusakaUSD 1 100
30 Nov to 1 Dec 2026DurbanR10 000
4 to 5 Jan 2027JohannesburgR10 000
1 to 2 Feb 2027Dar es SalaamUSD 1 100
15 to 16 Mar 2027DubaiUSD 1 100
19 to 20 Apr 2027KampalaUSD 1 100
31 May to 1 Jun 2027JohannesburgR10 000
5 to 6 Jul 2027DubaiUSD 1 100
9 to 10 Aug 2027DurbanR10 000
13 to 14 Sep 2027OnlineUSD 900
11 to 12 Oct 2027PretoriaR10 000
29 to 30 Nov 2027Cape TownR10 000

Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.

How to book

Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.

Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)