Fundamentals of Community Relations

Communications and Public Relations|2 days|Classroom or live online

Fundamentals of Community Relations is built for delegates who need to be useful in this area quickly. It starts at first principles and works through communication auditing and interview technique without assuming prior specialist training. The programme exists because spokespeople are frequently appointed without ever having been trained, and because capability in this area is usually built on the job with no structure behind it. Delegates leave able to work confidently with brand positioning, stakeholder mapping and speech writing in their own organisation.

What delegates leave able to do

Put brand positioning on a footing they can defend to a reviewer, measured against recognised crisis communication protocols
Take ownership of stakeholder mapping rather than escalating it
Bring speech writing into line with current good practice
Explain content planning to someone who does not do the work

What the course covers

Communication auditing
Interview technique
Brand positioning
Stakeholder mapping
Speech writing
Content planning
Campaign planning

Who should attend

stakeholder relations officers
marketing managers
communications managers
spokespeople and media contacts

Fees

South Africa	R10 000
Elsewhere in Africa and the Gulf	USD 1 100
Live online	USD 900

Per delegate, for the full 2 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.

Scheduled dates

23 to 24 Nov 2026	Dubai	USD 1 100
1 to 2 Feb 2027	Online	USD 900
8 to 9 Mar 2027	Nairobi	USD 1 100
12 to 13 Apr 2027	Johannesburg	R10 000
24 to 25 May 2027	Kigali	USD 1 100
28 to 29 Jun 2027	Windhoek	USD 1 100
9 to 10 Aug 2027	Windhoek	USD 1 100
13 to 14 Sep 2027	Pretoria	R10 000
25 to 26 Oct 2027	Johannesburg	R10 000
29 to 30 Nov 2027	Durban	R10 000

Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.

How to book

Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.

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