Fundamentals of Corporate Communication

Communications and Public Relations|2 days|Classroom or live online

Fundamentals of Corporate Communication is built for delegates who need to be useful in this area quickly. It starts at first principles and works through media relations and social media strategy without assuming prior specialist training. The programme exists because an organisation's reputation is now formed faster than its communications function can respond, and because capability in this area is usually built on the job with no structure behind it. Delegates leave able to work confidently with interview technique, community engagement and message development in their own organisation.

What delegates leave able to do

Improve interview technique within their own organisation, measured against established corporate communication practice
Make a decision about community engagement without waiting for a specialist
Put message development on a footing they can defend to a reviewer
Take ownership of press release writing rather than escalating it

What the course covers

Media relations
Social media strategy
Interview technique
Community engagement
Message development
Press release writing
Campaign planning

Who should attend

public relations practitioners
communications managers
spokespeople and media contacts
internal communication specialists

Fees

South Africa	R10 000
Elsewhere in Africa and the Gulf	USD 1 100
Live online	USD 900

Per delegate, for the full 2 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.

Scheduled dates

2 to 3 Nov 2026	Online	USD 900
1 to 2 Feb 2027	Kampala	USD 1 100
8 to 9 Mar 2027	Cape Town	R10 000
19 to 20 Apr 2027	Durban	R10 000
31 May to 1 Jun 2027	Kigali	USD 1 100
5 to 6 Jul 2027	Johannesburg	R10 000
16 to 17 Aug 2027	Johannesburg	R10 000
27 to 28 Sep 2027	Harare	USD 1 100
1 to 2 Nov 2027	Johannesburg	R10 000

Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.

How to book

Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.

Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)