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069 221 6943

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Innovative Special Projects

Executive and professional training

305 Glenwood Road, Faerie Glen, Pretoria, South Africa

069 221 6943

info@isptrainings.co.za

Fundamentals of Spokesperson Skills

Communications and Public Relations|2 days|Classroom or live online

Fundamentals of Spokesperson Skills is built for delegates who need to be useful in this area quickly. It starts at first principles and works through issues management and investor communication without assuming prior specialist training. The programme exists because an organisation's reputation is now formed faster than its communications function can respond, and because capability in this area is usually built on the job with no structure behind it. Delegates leave able to work confidently with social media strategy, brand positioning and speech writing in their own organisation.

What delegates leave able to do

  • Review social media strategy and say plainly whether it is working, measured against recognised crisis communication protocols
  • Bring brand positioning into line with current good practice
  • Explain speech writing to someone who does not do the work
  • Take ownership of interview technique rather than escalating it

What the course covers

  • Issues management
  • Investor communication
  • Social media strategy
  • Brand positioning
  • Speech writing
  • Interview technique
  • Stakeholder mapping

Who should attend

  • internal communication specialists
  • stakeholder relations officers
  • spokespeople and media contacts
  • executives who face media

Fees

South AfricaR10 000
Elsewhere in Africa and the GulfUSD 1 100
Live onlineUSD 900

Per delegate, for the full 2 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.

Scheduled dates

4 to 5 Jan 2027OnlineUSD 900
15 to 16 Feb 2027Cape TownR10 000
29 to 30 Mar 2027KigaliUSD 1 100
10 to 11 May 2027WindhoekUSD 1 100
14 to 15 Jun 2027Cape TownR10 000
2 to 3 Aug 2027PretoriaR10 000
13 to 14 Sep 2027WindhoekUSD 1 100
25 to 26 Oct 2027DubaiUSD 1 100
22 to 23 Nov 2027PretoriaR10 000

Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.

How to book

Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.

Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)