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069 221 6943

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Innovative Special Projects

Executive and professional training

305 Glenwood Road, Faerie Glen, Pretoria, South Africa

069 221 6943

info@isptrainings.co.za

Leading Brand Communication Teams

Communications and Public Relations|3 days|Classroom or live online

This programme is for the person accountable for the work rather than the person doing it. It covers reputation measurement and issues management from the position of someone who must review, approve and answer for the output. Managers carry this because an organisation's reputation is now formed faster than its communications function can respond, and the accountability does not delegate cleanly. Delegates leave able to work confidently with brand positioning, content planning and investor communication in their own organisation.

What delegates leave able to do

  • Improve brand positioning within their own organisation, measured against established corporate communication practice
  • Put content planning on a footing they can defend to a reviewer
  • Spot where investor communication is failing before it becomes a finding
  • Review speech writing and say plainly whether it is working

What the course covers

  • Reputation measurement
  • Issues management
  • Brand positioning
  • Content planning
  • Investor communication
  • Speech writing
  • Message development

Who should attend

  • corporate affairs managers
  • internal communication specialists
  • executives who face media
  • marketing managers
  • spokespeople and media contacts

Fees

South AfricaR13 000
Elsewhere in Africa and the GulfUSD 1 500
Live onlineUSD 900

Per delegate, for the full 3 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.

Scheduled dates

12 to 14 Oct 2026OnlineUSD 900
23 to 25 Nov 2026DurbanR13 000
8 to 10 Feb 2027OnlineUSD 900
8 to 10 Mar 2027PretoriaR13 000
12 to 14 Apr 2027DurbanR13 000
17 to 19 May 2027LusakaUSD 1 500
28 to 30 Jun 2027Dar es SalaamUSD 1 500
9 to 11 Aug 2027Dar es SalaamUSD 1 500
20 to 22 Sep 2027OnlineUSD 900
25 to 27 Oct 2027NairobiUSD 1 500

Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.

How to book

Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.

Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)