Leading Content Strategy Teams

Communications and Public Relations|3 days|Classroom or live online

This programme is for the person accountable for the work rather than the person doing it. It covers communication auditing and stakeholder mapping from the position of someone who must review, approve and answer for the output. Managers carry this because an organisation's reputation is now formed faster than its communications function can respond, and the accountability does not delegate cleanly. Delegates leave able to work confidently with community engagement, campaign planning and interview technique in their own organisation.

What delegates leave able to do

Improve community engagement within their own organisation, measured against established corporate communication practice
Put campaign planning on a footing they can defend to a reviewer
Bring interview technique into line with current good practice
Make a decision about media relations without waiting for a specialist

What the course covers

Communication auditing
Stakeholder mapping
Community engagement
Campaign planning
Interview technique
Media relations
Internal communication

Who should attend

spokespeople and media contacts
stakeholder relations officers
public relations practitioners
corporate affairs managers
executives who face media

Fees

South Africa	R13 000
Elsewhere in Africa and the Gulf	USD 1 500
Live online	USD 900

Per delegate, for the full 3 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.

Scheduled dates

30 Nov to 2 Dec 2026	Johannesburg	R13 000
11 to 13 Jan 2027	Cape Town	R13 000
8 to 10 Feb 2027	Online	USD 900
29 to 31 Mar 2027	Harare	USD 1 500
3 to 5 May 2027	Cape Town	R13 000
31 May to 2 Jun 2027	Windhoek	USD 1 500
12 to 14 Jul 2027	Online	USD 900
30 Aug to 1 Sep 2027	Cape Town	R13 000
4 to 6 Oct 2027	Cape Town	R13 000
15 to 17 Nov 2027	Online	USD 900

Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.

How to book

Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.

Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)