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Executive and professional training
305 Glenwood Road, Faerie Glen, Pretoria, South Africa
069 221 6943
info@isptrainings.co.za
Media Relations Auditing and Assurance
Communications and Public Relations|3 days|Classroom or live online
This programme is written from the assurance side. Delegates learn to test whether communication auditing and interview technique are working as claimed, and how to evidence the conclusion. Assurance work is under scrutiny because an organisation's reputation is now formed faster than its communications function can respond. Delegates leave able to work confidently with campaign planning, community engagement and message development in their own organisation.
What delegates leave able to do
- Bring campaign planning into line with current good practice, measured against recognised crisis communication protocols
- Make a decision about community engagement without waiting for a specialist
- Put message development on a footing they can defend to a reviewer
- Explain reputation measurement to someone who does not do the work
What the course covers
- Communication auditing
- Interview technique
- Campaign planning
- Community engagement
- Message development
- Reputation measurement
- Brand positioning
Who should attend
- executives who face media
- spokespeople and media contacts
- public relations practitioners
- communications managers
- internal communication specialists
Fees
| South Africa | R13 000 |
| Elsewhere in Africa and the Gulf | USD 1 500 |
| Live online | USD 900 |
Per delegate, for the full 3 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.
Scheduled dates
| 19 to 21 Oct 2026 | Dar es Salaam | USD 1 500 |
| 30 Nov to 2 Dec 2026 | Johannesburg | R13 000 |
| 18 to 20 Jan 2027 | Online | USD 900 |
| 22 to 24 Feb 2027 | Cape Town | R13 000 |
| 5 to 7 Apr 2027 | Johannesburg | R13 000 |
| 24 to 26 May 2027 | Accra | USD 1 500 |
| 28 to 30 Jun 2027 | Cape Town | R13 000 |
| 9 to 11 Aug 2027 | Windhoek | USD 1 500 |
| 20 to 22 Sep 2027 | Johannesburg | R13 000 |
| 25 to 27 Oct 2027 | Pretoria | R13 000 |
| 29 Nov to 1 Dec 2027 | Online | USD 900 |
Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.
How to book
Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.
Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)