Media Relations for Managers

Communications and Public Relations|3 days|Classroom or live online

This programme is for the person accountable for the work rather than the person doing it. It covers crisis communication and speech writing from the position of someone who must review, approve and answer for the output. Managers carry this because internal communication failures surface later as engagement and retention problems, and the accountability does not delegate cleanly. Delegates leave able to work confidently with stakeholder mapping, content planning and media relations in their own organisation.

What delegates leave able to do

Explain stakeholder mapping to someone who does not do the work, measured against recognised crisis communication protocols
Take ownership of content planning rather than escalating it
Put media relations on a footing they can defend to a reviewer
Bring issues management into line with current good practice

What the course covers

Crisis communication
Speech writing
Stakeholder mapping
Content planning
Media relations
Issues management
Community engagement

Who should attend

marketing managers
spokespeople and media contacts
communications managers
corporate affairs managers
public relations practitioners

Fees

South Africa	R13 000
Elsewhere in Africa and the Gulf	USD 1 500
Live online	USD 900

Per delegate, for the full 3 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.

Scheduled dates

12 to 14 Oct 2026	Lagos	USD 1 500
23 to 25 Nov 2026	Pretoria	R13 000
8 to 10 Feb 2027	Cairo	USD 1 500
29 to 31 Mar 2027	Dubai	USD 1 500
10 to 12 May 2027	Cape Town	R13 000
28 to 30 Jun 2027	Durban	R13 000
26 to 28 Jul 2027	Durban	R13 000
30 Aug to 1 Sep 2027	Windhoek	USD 1 500
27 to 29 Sep 2027	Johannesburg	R13 000
8 to 10 Nov 2027	Harare	USD 1 500

Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.

How to book

Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.

Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)