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Executive and professional training
305 Glenwood Road, Faerie Glen, Pretoria, South Africa
069 221 6943
info@isptrainings.co.za
Media Relations for Small and Medium Enterprises
Communications and Public Relations|3 days|Classroom or live online
Media Relations for Small and Medium Enterprises takes the discipline and works it through the constraints of this operating context, including media relations, community engagement and the compliance obligations that come with it. The sector framing is necessary because internal communication failures surface later as engagement and retention problems, and generic training rarely survives contact with the local rules. Delegates leave able to work confidently with brand positioning, social media strategy and reputation measurement in their own organisation.
What delegates leave able to do
- Make a decision about brand positioning without waiting for a specialist, measured against stakeholder mapping methodology
- Take ownership of social media strategy rather than escalating it
- Bring reputation measurement into line with current good practice
- Improve interview technique within their own organisation
What the course covers
- Media relations
- Community engagement
- Brand positioning
- Social media strategy
- Reputation measurement
- Interview technique
- Communication auditing
Who should attend
- internal communication specialists
- communications managers
- spokespeople and media contacts
- public relations practitioners
Fees
| South Africa | R13 000 |
| Elsewhere in Africa and the Gulf | USD 1 500 |
| Live online | USD 900 |
Per delegate, for the full 3 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.
Scheduled dates
| 30 Nov to 2 Dec 2026 | Durban | R13 000 |
| 1 to 3 Feb 2027 | Pretoria | R13 000 |
| 15 to 17 Mar 2027 | Pretoria | R13 000 |
| 19 to 21 Apr 2027 | Johannesburg | R13 000 |
| 7 to 9 Jun 2027 | Nairobi | USD 1 500 |
| 19 to 21 Jul 2027 | Nairobi | USD 1 500 |
| 30 Aug to 1 Sep 2027 | Pretoria | R13 000 |
| 4 to 6 Oct 2027 | Cape Town | R13 000 |
| 8 to 10 Nov 2027 | Johannesburg | R13 000 |
Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.
How to book
Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.
Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)