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069 221 6943

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Innovative Special Projects

Executive and professional training

305 Glenwood Road, Faerie Glen, Pretoria, South Africa

069 221 6943

info@isptrainings.co.za

Public Affairs for Managers

Communications and Public Relations|3 days|Classroom or live online

This programme is for the person accountable for the work rather than the person doing it. It covers message development and campaign planning from the position of someone who must review, approve and answer for the output. Managers carry this because an organisation's reputation is now formed faster than its communications function can respond, and the accountability does not delegate cleanly. Delegates leave able to work confidently with internal communication, speech writing and media relations in their own organisation.

What delegates leave able to do

  • Spot where internal communication is failing before it becomes a finding, measured against recognised crisis communication protocols
  • Take ownership of speech writing rather than escalating it
  • Bring media relations into line with current good practice
  • Make a decision about stakeholder mapping without waiting for a specialist

What the course covers

  • Message development
  • Campaign planning
  • Internal communication
  • Speech writing
  • Media relations
  • Stakeholder mapping
  • Spokesperson training

Who should attend

  • corporate affairs managers
  • public relations practitioners
  • stakeholder relations officers
  • executives who face media
  • spokespeople and media contacts

Fees

South AfricaR13 000
Elsewhere in Africa and the GulfUSD 1 500
Live onlineUSD 900

Per delegate, for the full 3 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.

Scheduled dates

23 to 25 Nov 2026PretoriaR13 000
4 to 6 Jan 2027JohannesburgR13 000
8 to 10 Feb 2027LagosUSD 1 500
15 to 17 Mar 2027OnlineUSD 900
19 to 21 Apr 2027OnlineUSD 900
31 May to 2 Jun 2027Port LouisUSD 1 500
19 to 21 Jul 2027NairobiUSD 1 500
23 to 25 Aug 2027Cape TownR13 000
4 to 6 Oct 2027GaboroneUSD 1 500
8 to 10 Nov 2027OnlineUSD 900

Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.

How to book

Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.

Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)