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069 221 6943

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Innovative Special Projects

Executive and professional training

305 Glenwood Road, Faerie Glen, Pretoria, South Africa

069 221 6943

info@isptrainings.co.za

Public Affairs Reporting and Analytics

Communications and Public Relations|3 days|Classroom or live online

Public Affairs Reporting and Analytics focuses on the measurement layer: what to count, what it means and how to present it. Delegates work through message development and stakeholder mapping and the reporting built on top of them. The reporting layer matters because spokespeople are frequently appointed without ever having been trained. Delegates leave able to work confidently with issues management, reputation measurement and interview technique in their own organisation.

What delegates leave able to do

  • Bring issues management into line with current good practice, measured against recognised crisis communication protocols
  • Make a decision about reputation measurement without waiting for a specialist
  • Review interview technique and say plainly whether it is working
  • Improve media relations within their own organisation

What the course covers

  • Message development
  • Stakeholder mapping
  • Issues management
  • Reputation measurement
  • Interview technique
  • Media relations
  • Speech writing

Who should attend

  • spokespeople and media contacts
  • communications managers
  • internal communication specialists
  • marketing managers

Fees

South AfricaR13 000
Elsewhere in Africa and the GulfUSD 1 500
Live onlineUSD 900

Per delegate, for the full 3 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.

Scheduled dates

12 to 14 Oct 2026PretoriaR13 000
23 to 25 Nov 2026PretoriaR13 000
4 to 6 Jan 2027Cape TownR13 000
22 to 24 Feb 2027JohannesburgR13 000
29 to 31 Mar 2027Port LouisUSD 1 500
3 to 5 May 2027JohannesburgR13 000
14 to 16 Jun 2027DubaiUSD 1 500
2 to 4 Aug 2027WindhoekUSD 1 500
20 to 22 Sep 2027DubaiUSD 1 500
18 to 20 Oct 2027AccraUSD 1 500
15 to 17 Nov 2027NairobiUSD 1 500

Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.

How to book

Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.

Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)