Reputation Management for Small and Medium Enterprises

Communications and Public Relations|3 days|Classroom or live online

Reputation Management for Small and Medium Enterprises takes the discipline and works it through the constraints of this operating context, including crisis communication, message development and the compliance obligations that come with it. The sector framing is necessary because spokespeople are frequently appointed without ever having been trained, and generic training rarely survives contact with the local rules. Delegates leave able to work confidently with social media strategy, reputation measurement and content planning in their own organisation.

What delegates leave able to do

Improve social media strategy within their own organisation, measured against stakeholder mapping methodology
Put reputation measurement on a footing they can defend to a reviewer
Spot where content planning is failing before it becomes a finding
Review interview technique and say plainly whether it is working

What the course covers

Crisis communication
Message development
Social media strategy
Reputation measurement
Content planning
Interview technique
Brand positioning

Who should attend

internal communication specialists
stakeholder relations officers
public relations practitioners
corporate affairs managers

Fees

South Africa	R13 000
Elsewhere in Africa and the Gulf	USD 1 500
Live online	USD 900

Per delegate, for the full 3 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.

Scheduled dates

5 to 7 Oct 2026	Pretoria	R13 000
23 to 25 Nov 2026	Johannesburg	R13 000
4 to 6 Jan 2027	Johannesburg	R13 000
8 to 10 Feb 2027	Windhoek	USD 1 500
8 to 10 Mar 2027	Johannesburg	R13 000
26 to 28 Apr 2027	Port Louis	USD 1 500
24 to 26 May 2027	Cape Town	R13 000
28 to 30 Jun 2027	Dar es Salaam	USD 1 500
9 to 11 Aug 2027	Cape Town	R13 000
20 to 22 Sep 2027	Johannesburg	R13 000
1 to 3 Nov 2027	Gaborone	USD 1 500

Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.

How to book

Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.

Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)