Reputation Management Masterclass

Communications and Public Relations|5 days|Classroom or live online

This advanced programme assumes delegates already work in the field. It goes past the basics into reputation measurement, press release writing and the judgement calls that sit outside recognised crisis communication protocols. At this level the constraint is rarely knowledge. It is judgement under pressure, which matters because an organisation's reputation is now formed faster than its communications function can respond. Delegates leave able to work confidently with message development, investor communication and crisis communication in their own organisation.

What delegates leave able to do

Take ownership of message development rather than escalating it, measured against recognised crisis communication protocols
Improve investor communication within their own organisation
Make a decision about crisis communication without waiting for a specialist
Review issues management and say plainly whether it is working

What the course covers

Reputation measurement
Press release writing
Message development
Investor communication
Crisis communication
Issues management
Interview technique

Who should attend

corporate affairs managers
executives who face media
public relations practitioners
spokespeople and media contacts
marketing managers

Fees

South Africa	R18 000
Elsewhere in Africa and the Gulf	USD 1 800
Live online	USD 900

Per delegate, for the full 5 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.

Scheduled dates

9 to 13 Nov 2026	Pretoria	R18 000
11 to 15 Jan 2027	Nairobi	USD 1 800
22 to 26 Feb 2027	Johannesburg	R18 000
29 Mar to 2 Apr 2027	Pretoria	R18 000
3 to 7 May 2027	Johannesburg	R18 000
7 to 11 Jun 2027	Harare	USD 1 800
19 to 23 Jul 2027	Pretoria	R18 000
30 Aug to 3 Sep 2027	Johannesburg	R18 000
18 to 22 Oct 2027	Johannesburg	R18 000
22 to 26 Nov 2027	Accra	USD 1 800

Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.

How to book

Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.

Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)