Sales Forecasting in the Public Sector
3 days|Delivered on request
Sales Forecasting in the Public Sector takes the discipline and works it through the constraints of this operating context, including complaint handling, service standards and the compliance obligations that come with it. The sector framing is necessary because service recovery is usually the moment that decides whether a customer stays, and generic training rarely survives contact with the local rules. Delegates leave able to work confidently with objection handling, customer journey mapping and key account management in their own organisation.
What delegates leave able to do
- Take ownership of objection handling rather than escalating it, measured against the Consumer Protection Act
- Review customer journey mapping and say plainly whether it is working
- Bring key account management into line with current good practice
- Put customer retention on a footing they can defend to a reviewer
What the course covers
- Complaint handling
- Service standards
- Objection handling
- Customer journey mapping
- Key account management
- Customer retention
- Consultative selling
Who should attend
- client relationship managers
- contact centre team leaders
- branch managers
- service desk staff
