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Executive and professional training
305 Glenwood Road, Faerie Glen, Pretoria, South Africa
069 221 6943
info@isptrainings.co.za
Social Media Strategy in the Public Sector
Communications and Public Relations|3 days|Classroom or live online
Social Media Strategy in the Public Sector takes the discipline and works it through the constraints of this operating context, including issues management, media relations and the compliance obligations that come with it. The sector framing is necessary because spokespeople are frequently appointed without ever having been trained, and generic training rarely survives contact with the local rules. Delegates leave able to work confidently with crisis communication, campaign planning and stakeholder mapping in their own organisation.
What delegates leave able to do
- Explain crisis communication to someone who does not do the work, measured against established corporate communication practice
- Spot where campaign planning is failing before it becomes a finding
- Bring stakeholder mapping into line with current good practice
- Review internal communication and say plainly whether it is working
What the course covers
- Issues management
- Media relations
- Crisis communication
- Campaign planning
- Stakeholder mapping
- Internal communication
- Press release writing
Who should attend
- marketing managers
- communications managers
- public relations practitioners
- internal communication specialists
Fees
| South Africa | R13 000 |
| Elsewhere in Africa and the Gulf | USD 1 500 |
| Live online | USD 900 |
Per delegate, for the full 3 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.
Scheduled dates
| 30 Nov to 2 Dec 2026 | Johannesburg | R13 000 |
| 18 to 20 Jan 2027 | Dubai | USD 1 500 |
| 1 to 3 Mar 2027 | Cape Town | R13 000 |
| 5 to 7 Apr 2027 | Pretoria | R13 000 |
| 3 to 5 May 2027 | Cape Town | R13 000 |
| 7 to 9 Jun 2027 | Johannesburg | R13 000 |
| 5 to 7 Jul 2027 | Pretoria | R13 000 |
| 16 to 18 Aug 2027 | Port Louis | USD 1 500 |
| 27 to 29 Sep 2027 | Cairo | USD 1 500 |
| 25 to 27 Oct 2027 | Online | USD 900 |
| 29 Nov to 1 Dec 2027 | Online | USD 900 |
Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.
How to book
Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.
Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)