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Executive and professional training
305 Glenwood Road, Faerie Glen, Pretoria, South Africa
069 221 6943
info@isptrainings.co.za
Spokesperson Skills Auditing and Assurance
Communications and Public Relations|3 days|Classroom or live online
This programme is written from the assurance side. Delegates learn to test whether community engagement and message development are working as claimed, and how to evidence the conclusion. Assurance work is under scrutiny because spokespeople are frequently appointed without ever having been trained. Delegates leave able to work confidently with speech writing, content planning and press release writing in their own organisation.
What delegates leave able to do
- Take ownership of speech writing rather than escalating it, measured against recognised crisis communication protocols
- Put content planning on a footing they can defend to a reviewer
- Bring press release writing into line with current good practice
- Make a decision about stakeholder mapping without waiting for a specialist
What the course covers
- Community engagement
- Message development
- Speech writing
- Content planning
- Press release writing
- Stakeholder mapping
- Spokesperson training
Who should attend
- corporate affairs managers
- executives who face media
- stakeholder relations officers
- marketing managers
- public relations practitioners
Fees
| South Africa | R13 000 |
| Elsewhere in Africa and the Gulf | USD 1 500 |
| Live online | USD 900 |
Per delegate, for the full 3 days. Covers tuition, course materials and refreshments. Excludes travel and accommodation. South African courses carry VAT at 15%; on deliveries outside South Africa the VAT position is confirmed on the quotation, because it depends on where your organisation is registered.
Scheduled dates
| 25 to 27 Jan 2027 | Online | USD 900 |
| 1 to 3 Mar 2027 | Online | USD 900 |
| 19 to 21 Apr 2027 | Kigali | USD 1 500 |
| 31 May to 2 Jun 2027 | Accra | USD 1 500 |
| 5 to 7 Jul 2027 | Cape Town | R13 000 |
| 16 to 18 Aug 2027 | Durban | R13 000 |
| 20 to 22 Sep 2027 | Nairobi | USD 1 500 |
| 25 to 27 Oct 2027 | Cape Town | R13 000 |
Dates are the published schedule at the time this page was printed. We also run this programme on request, and in-house for a full team.
How to book
Call 069 221 6943 or email info@isptrainings.co.za with the date and the number of delegates. We reply with a written quotation and an invoice. A registration is not a confirmed booking until we confirm it in writing.
Innovative Special Projects|Monday to Friday, 08:00 to 18:00 (SAST)