Customer Journey Mapping
3 days|Delivered on request
This Customer Journey Mapping programme gives delegates a working command of consultative selling and complaint handling, grounded in the Consumer Protection Act. Organisations invest here because customer complaints are logged far more often than they are analysed. Delegates leave able to work confidently with upselling and cross selling, proposal writing and objection handling in their own organisation.
What delegates leave able to do
- Bring upselling and cross selling into line with current good practice, measured against the Consumer Protection Act
- Review proposal writing and say plainly whether it is working
- Put objection handling on a footing they can defend to a reviewer
- Spot where pipeline management is failing before it becomes a finding
What the course covers
- Consultative selling
- Complaint handling
- Upselling and cross selling
- Proposal writing
- Objection handling
- Pipeline management
- Sales forecasting
Who should attend
- sales managers
- customer service managers
- key account managers
