Digital Transformation in Business Development
3 days|Delivered on request
This programme examines how the practice is shifting, and what delegates should adopt, adapt or ignore. It works through service recovery and pipeline management as they stand today and where they are heading. The shift is worth understanding because customer complaints are logged far more often than they are analysed. Delegates leave able to work confidently with key account management, objection handling and proposal writing in their own organisation.
What delegates leave able to do
- Bring key account management into line with current good practice, measured against the Consumer Protection Act
- Review objection handling and say plainly whether it is working
- Put proposal writing on a footing they can defend to a reviewer
- Explain customer retention to someone who does not do the work
What the course covers
- Service recovery
- Pipeline management
- Key account management
- Objection handling
- Proposal writing
- Customer retention
- Needs analysis
Who should attend
- service desk staff
- client relationship managers
- customer service managers
- branch managers
