Tender Response Writing Masterclass
5 days|Delivered on request
This advanced programme assumes delegates already work in the field. It goes past the basics into customer journey mapping, customer retention and the judgement calls that sit outside consultative selling methodology. At this level the constraint is rarely knowledge. It is judgement under pressure, which matters because service recovery is usually the moment that decides whether a customer stays. Delegates leave able to work confidently with pipeline management, upselling and cross selling and voice of the customer programmes in their own organisation.
What delegates leave able to do
- Spot where pipeline management is failing before it becomes a finding, measured against consultative selling methodology
- Review upselling and cross selling and say plainly whether it is working
- Bring voice of the customer programmes into line with current good practice
- Make a decision about service standards without waiting for a specialist
What the course covers
- Customer journey mapping
- Customer retention
- Pipeline management
- Upselling and cross selling
- Voice of the customer programmes
- Service standards
- Service recovery
Who should attend
- sales representatives
- contact centre team leaders
- sales managers
- key account managers
- customer service managers
