Report Writing
3 days|Delivered on request
This Report Writing programme gives delegates a working command of media relations and internal communication, grounded in stakeholder mapping methodology. Organisations invest here because spokespeople are frequently appointed without ever having been trained. Delegates leave able to work confidently with community engagement, campaign planning and social media strategy in their own organisation.
What delegates leave able to do
- Explain community engagement to someone who does not do the work, measured against stakeholder mapping methodology
- Improve campaign planning within their own organisation
- Make a decision about social media strategy without waiting for a specialist
- Spot where issues management is failing before it becomes a finding
What the course covers
- Media relations
- Internal communication
- Community engagement
- Campaign planning
- Social media strategy
- Issues management
- Press release writing
Who should attend
- executives who face media
- internal communication specialists
- communications managers
