Report Writing Auditing and Assurance
3 days|Delivered on request
This programme is written from the assurance side. Delegates learn to test whether content planning and issues management are working as claimed, and how to evidence the conclusion. Assurance work is under scrutiny because an organisation's reputation is now formed faster than its communications function can respond. Delegates leave able to work confidently with investor communication, community engagement and press release writing in their own organisation.
What delegates leave able to do
- Explain investor communication to someone who does not do the work, measured against recognised crisis communication protocols
- Make a decision about community engagement without waiting for a specialist
- Bring press release writing into line with current good practice
- Improve crisis communication within their own organisation
What the course covers
- Content planning
- Issues management
- Investor communication
- Community engagement
- Press release writing
- Crisis communication
- Social media strategy
Who should attend
- communications managers
- marketing managers
- corporate affairs managers
- stakeholder relations officers
- executives who face media
